International : Beaumanoir Group to conquer the worldThe Group's first steps abroad were made in China in 2005, with the Cache-Cache brand. Six years later, thanks to the successful establishment of the brand, the Beaumanoir Group opened its 1,000th Cache Cache store in Tianjin. Beaumanoir Group has celebrated the success of its chinese development with the opening of its 300th store in June 2010. Without doubt, the business model has proven itself. What is its strength? The vitality and loyalty of the affiliates, and the strong brand image of Morgan that lifted the Group to its position as a major player in the fashion world.
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